|
Post by juthi52943 on Dec 20, 2023 9:49:08 GMT
keep up with the pace of technological advances, so once purchased, the product will become obsolete in a relatively short time. Added to this is the economy of time. Although millennials were the first to join this trend, the reality is that several generations are already adopting it, even those over 65, for whom purchasing via the internet has ceased to be something exceptional. Our consumption habits are therefore evolving. Now the experience of the here and now and the opportunity to renew it is above acquiring it. Although the pandemic was not the cause of this change, it helped Job Function Email List consolidate the model. to adapt our habits to the new context, and this meant that a practice already consolidated over the years was introduced in sectors other than technological ones. The subscription model works as long as you can find the added value that makes the user willing to commit and subscribe to it. For companies, the advantages are obvious: guaranteed income, knowledge of the tastes and needs of their customers, possibility of planning production and systems to create an even more solid bond with the customer. But what does the consumer gain from the subscription economy? The list is very extensive.
|
|